Same Budget, More Pipeline

Less than 3% of website visitors actually fill out forms and, on average, only 7% of buyers are actually in-market at any given time. These dynamics create an environment where pipeline building is fraught with inefficiency and waste, and revenue teams place bets made on educated guesses. In an environment of economic constraints, 6sense’s SVP of Revenue Analytics, Saima Rashid, will share how you can eliminate guesswork and shed a light on that hidden pipeline without needing to place expensive bets.